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Get step-by-step instructions for creating a high-impact influencer relations program.

Modern PR teams don't just work with journalists and reporters to earn coverage. Media relations has expanded to include bloggers, celebrities, authors, social media stars and other leaders respected by your audience.

This worksheet, Influencing the Influencers, will help you:

  • Quickly create a high-impact influencer relations program
  • Indentify the best (and worst) influencers for your brand
  • Spot "hidden gems" in the influencer community
  • Devise the right approach for building solid connections
  • Map out your policies for payment, objectivity and standards

Download it now.


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