Data might not be the first word you associate with PR , but it's the best way to maximize results. Unfortunately, measuring PR success comes with common pitfalls that put it all at risk.
In this ebook, you'll learn how to:
- Avoid common PR measurement and reporting errors that undermine credibility
- Powerfully communicate PR results and impact
- Set goals and benchmarks for campaigns and pitches
- Improve communications with key stakeholders
- Set realistic stakeholder expectations
- Avoid the "silver bullet" trap
- And more!
Download this ebook now.